Chinese branding
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Chinese branding or creating a brand for the Chinese marke
Chinese branding or creating a brand for the Chinese market
For the Chinese, all names are imbued with deep meanings.
Creating a Chinese name for your brand that has the right meaning for Chinese audiences can have a huge impact on the results of your online efforts.
A perfect example is Coca-Cola – www.coca-cola.com.cn. In Chinese, 可口可乐(Kekou Kele) which not only sounds similar to the English name, but also means Tasty and Joyful in Chinese. Other similar treatments of global brands: Colgate in Chinese 高露洁 (Gaolujie) means to show perfect purity. And Nestle translated into Chinese 雀巢 (Quechao) which means sparrows nest because the company’s logo is a sparrow in a nest.
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Our Chinese branding services will help your brand
Establish a presence in the Chinese market and win new customers.
We will help you customize your brand for the Chinese market. We will examine what version of the translation will best appeal to a wide range of Chinese, what colors will appropriately associate with your industry, what graphics your brand should use to resonate with Chinese culture.
The key elements of branding: name, color scheme, logo shape, typography should clearly define the brand values and what the company does.
And to differentiate itself from the competition. In this regard, Celebrity Endorsement offers tremendous opportunities and a very strong competitive advantage.