Chinese companies use our platform to find business partners in Europe. Your company can be one of them.
Through our platform, Chinese companies can more easily find, understand and contact European businesses offering services in Europe.
The situations below are based on real inquiries submitted through our Chinese-language platform 西进门户, where Chinese companies begin their search for international partners.
Automotive manufacturer (Shenzhen)
- Law firm (legal structure)
- Tax advisor (VAT)
SaaS company (Hangzhou)
- Law firm (GDPR / compliance)
- Marketing agency (LinkedIn B2B)
Marka e-commerce (Guangzhou)
- Logistics / fulfillment partner (international)
- Tax advisor / accounting (VAT OSS, international reporting)
How companies are matched with inquiries
The process usually starts with a business objective: entering a new market, solving a compliance issue, finding local representation, or preparing operations in Europe or North America.
Within the 西进门户 platform, companies describe what they are trying to achieve and what kind of partner they need.
The platform can then introduce companies working in relevant areas or handling similar business situations.
This gives both sides more context before the first conversation even begins.
Most foreign companies lose Chinese business before it even begins
Many companies:
- respond without sufficient context,
- underestimate operational and cultural differences,,
- treat incoming inquiries as standard sales messages.
Chinese companies entering international markets move fast. At the same time, they expect clarity, structure, and professionalism from the very first contact.
The result?
- A loss of credibility.
- Missed opportunities.
- And a weaker position — before any real conversation even begins.
What changes when companies start with more context
When companies understand each other before the first message:
Your offer is presented within a defined context,
The interaction begins on clear terms,
Real business intent is separated from random inquiries,
Responses are made with clarity — not under pressure.
A clearer start to the business conversation
With a company presentation designed for Chinese business partners:
You appear in the right context,
The first interaction takes place through a defined channel,
Business intent is filtered before you engage,
Decisions are made based on information - not assumptions.
Sales Automation
Analytics & Reporting
Customer Support
Media Integration
Your company visible where Chinese companies look for partners
EnterChina operates 西进门户 (Xijinmenhu), a Chinese-language platform where companies in China search for international business partners.
Stage 1 allows your company to be presented within this platform, helping Chinese firms understand what your company does and how to start contact.
Stage 1: First step into the Chinese business environment
Stage 1 helps organize the first contact with Chinese companies.
An official company profile and contact channel
A better way to manage incoming requests
More business context before the conversation starts
When Stage 1 makes sense
For companies looking to build visibility among Chinese business partners and receive more relevant business requests.
Designed for firms that want to better understand who is reaching out and why before moving the conversation further.
When Stage 1 is not the right fit
If you are looking for external lead generation
If you expect immediate growth
If you need full support for entering the Chinese market
For companies looking to expand their presence among Chinese business partners
Stage 2 expands your visibility within the platform.
It provides a broader company presentation, increased visibility, and participation in selected partner introduction processes.
It includes:
- a more detailed company profile and service presentation,
- access to selected partner introduction opportunities,
- broader visibility among Chinese business audiences.
FAQ
Do I need experience in China?
No. You do not need a local team or prior experience in China.
Stage 1 is designed for companies taking their first steps toward working with Chinese business partners.
Does this replace market entry consulting?
No. EnterChina does not provide expansion strategy or consulting services.
Its role is to help companies establish visibility and handle first business contact with Chinese firms.
Does Stage 1 generate leads?
No. EnterChina does not sell or distribute leads. It creates a structured presence and a verified point of contact, so business interest reaches you in a controlled way.
What comes after Stage 1?
For many companies, Stage 1 is sufficient. As your scope expands — through partner introductions or increased visibility — Stage 2 builds on the same structure.
Start with Stage 1
A controlled entry layer for companies ready to engage with Chinese businesses looking for partners internationally.
Start with Stage 1
- Visibility among Chinese business partners
- Chinese-language company profile and service presentation
- Better context before the first conversation
- Monthly subscription with no long-term commitment
Jak to działa?
Chińskie firmy korzystają z platformy, aby szukać partnerów biznesowych w Europie.
1. Chińska firma wyszukuje partnerów w chińskojęzycznej platformie.
2. Wyświetlany jest Twój zweryfikowany punkt kontaktu
3. Zapytanie przechodzi przez uporządkowany proces w ramach infrastruktury.
4. To Ty decydujesz, czy kontynuować rozmowę.
Działa w ramach chińskojęzycznej platforma B2B
Our pricing plans
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Silver pack
Gold pack
Platinum pack
Dlaczego EnterChina
Z perspektywy chińskiego klienta firma, której nie da się znaleźć po chińsku, w chińskim internecie, po prostu nie istnieje. Niezależnie od tego, jak dobra jest jej oferta, jak długo działa w Europie i jak silną ma pozycję lokalnie.
W Chinach jest 1,1 miliARDA internautów i liczba ta cały czas rośnie. Chiny są największym rynkiem e-commerce na świecie.
Michał Krzywiak
Kiedy w 2013 roku zacząłem pracować z rynkiem chińskim, bardzo szybko zrozumiałem jedną, kluczową rzecz: największą barierą nie jest język, prawo ani nawet kultura biznesowa. Największą barierą jest niewidoczność.
Właśnie dlatego w 2016 roku otworzyłem EnterChina, która jako agencja pomagała europejskim firmom wejść na chiński rynek online, a od 2025 działa jako 西进门户 – platforma B2B, która zdobywa klientów z Chin dla firm z Europy.
Michał Krzywiak
Have questions?
Get in touch!
Be visible where Chinese companies look for business partners.


